The weather can be a cruel mistress in the UK but she must approve of the work we are doing at the Rising Tide Collective as she certainly smiled on us yesterday morning at the beautiful Thremhall Park! A stimulating meeting of like-minded entrepreneurs is one thing, but enjoying it in the great outdoors under the shining sun is truly a sight to behold.
We gathered for the first time in the historic grounds of Thremhall Park which serves as a fresh and contemporary coworking space for Bishop's Stortford and the surrounding areas. In the beautiful and peaceful walled gardens, over 25 professionals and business owners gathered to share their, visions, progress, and pro-tips. Along with sparking inspiration in one another, we also live for the small 'Ah-ha!' moments that can happen at these monthly meet-ups. One such moment was when a business owner shared the clever "Sharing QR Code" feature in Instagram, a super simple and direct way to link prospective clients to your socials. Don't know what we're talking about? Simply open your instagram profile and click the "Share Profile" button and you'll find your personalised QR code with styling options to match your brand.
In this week's showcase, the spotlight (or in this case sunlight!) was all on web designer and branding specialist, Estelle Kerby, founder of Studio Mindset. Though she admits public speaking isn't her natural inclination, Estelle bravely and adeptly stood before us to evangelise her business and share her values. Logo and website design are the core services that Estelle excels at in order to help other business owners realise their branding dreams. If you missed Estelle's talk, she offered three pieces of free advice if you're just getting started:
Get started now with your website and/or logo design to build credibility. Use free software like Canva or Wix. It doesn't have to be perfect, just something that makes you happy!
Be consistent with your colours and imagery that you use across different platforms.
Make sure to showcase your unique skills, have testimonials, and don't forget to ensure your navigation is mobile-friendly!
For more information on Studio Mindset and a prime example of her beautiful work, visit https://www.studio-mindset.com/
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